rater8's ultimate guide to patient acquisition; a person holds a magnet that little people figurines are drawn to

The Ultimate Guide to Patient Acquisition

Online resources are swiftly impacting the way patients seek out and select providers. Fortunately, with a winning marketing strategy, practices can adapt to healthcare’s changing digital landscape and evolve alongside healthcare consumerism to drive patient acquisition going forward.

Crafting HIPAA-Compliant Review Responses Featured Image rater8

Crafting HIPAA-Compliant Review Responses

Healthcare providers are no strangers to HIPAA, but what does that mean for online reviews? Read on to explore some of the ways you can respond to patients while complying with HIPAA privacy requirements.

The ultimate guide to healthcare email marketing from rater8

The Ultimate Guide to Healthcare Email Marketing

Email is one of the most powerful and cost-effective ways to connect with current and future patients. In this guide, we’ll explore how to comply with HIPAA when emailing patients, how to measure the success of your campaigns, and how to avoid spamming your patients with relentless emails.

Social Media Content Ideas for Doctors Featured Image

Social Media Content Ideas for Doctors

So, you’re running low on social media content ideas for your medical practice, eh? No judgment here! In this article, we share our top eight content ideas to help you gain followers, promote patient engagement, and drive new patients to your practice website.

Differences between social media platforms; a doctor wears a contemplative expression while social icons float above her

Differences Between Social Media Platforms for Doctors

Billions of people around the world use social media, including a whopping 84% of Americans! While social media platforms often differ only slightly from one another, those differences can make or break the time and money you’re putting into your medical practice’s marketing strategy.

Five wooden blocks with yellow stars, meant to depict online reviews; social proof

5 Ways to Use Online Reviews as Social Proof

Many medical practices are ignoring the ultimate content marketing tool: patient testimonials. Learn why “social proof” like testimonials, reviews, likes, shares, and retweets are key when it comes to enhancing your online presence and reputation.