Crafting HIPAA-Compliant Review Responses
Healthcare providers are no strangers to HIPAA, but what does that mean for online reviews? Read on to explore some of the ways you can respond to patients while complying with HIPAA privacy requirements.
Education
The Ultimate Guide to Healthcare Email Marketing
Email is one of the most powerful and cost-effective ways to connect with current and future patients. In this guide, we’ll explore how to comply with HIPAA when emailing patients, how to measure the success of your campaigns, and how to avoid spamming your patients with relentless emails.
Social Media Content Ideas for Doctors
So, you’re running low on social media content ideas for your medical practice, eh? No judgment here! In this article, we share our top eight content ideas to help you gain followers, promote patient engagement, and drive new patients to your practice website.
Differences Between Social Media Platforms for Doctors
Billions of people around the world use social media, including a whopping 84% of Americans! While social media platforms often differ only slightly from one another, those differences can make or break the time and money you’re putting into your medical practice’s marketing strategy.
5 Ways Medical Practices Can Use Online Reviews as Social Proof
Many medical practices are ignoring the ultimate content marketing tool: patient testimonials. Learn why “social proof” like testimonials, reviews, likes, shares, and retweets are key when it comes to enhancing your online presence and reputation.
Why You Should Care About Your Online Reputation
For many doctors, their new patient volume comes primarily from referrals. In that case, why should they care about their online reputation? Here are 10 reasons why…
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