As we bid farewell to 2025, rater8 is reflecting on a year defined by meaningful progress and momentum. We introduced powerful new capabilities, earned industry recognition, strengthened strategic partnerships, and expanded our vision for what modern reputation management can be. One of the most important milestones of the year was the evolution of our platform name to the rater8 Visibility Engine (raVE). This change gave language to what our technology was built to do: connect patient feedback, online reputation, and search visibility in a way that reflects how patients actually find and choose care today. Take a look at how rater8 made waves in 2025 and carried our hive to new heights.
Contents:
- By the Numbers
- Top New Features
- Awards and Recognition
- Partnerships and Associations
- rater8 Culture and Content
- Looking Forward to 2026!
By the Numbers
2025 was a record-breaking year for rater8, with our platform supporting a significant increase in review requests sent and patient feedback collected. Together with our clients, we helped generate tens of thousands of five-star reviews for medical practices nationwide, which in turn strengthened patient trust, improved online visibility in local and AI search, and amplified authentic patient voices.
Top New Features
Innovation in the age of AI was a defining theme of 2025. rater8 introduced new features designed to make patient feedback more actionable, more visible, and easier to use across teams.
The Launch of raVE
raVE puts a name to something we’ve believed, and delivered, for years: reputation management only works when it improves visibility. At its core, raVE brings structure to a fragmented online landscape. It connects patient feedback, verified reviews, listings, and reporting into a single engine designed to support both operational improvement and online discoverability. The result is stronger search performance, more confident patient decision-making, and reputations that reflect the care being delivered inside the practice.
Added VR Listings to pollin8
Clients can now view rater8 Verified Reviews listings alongside other review sources directly within pollin8 charts. This update reflects how Verified Reviews listings function in today’s search ecosystem: appearing in search results, influencing SEO, informing AI search experiences, and contributing meaningfully to a practice’s online reputation. Unlike many third-party sources, these reviews come directly from real patients.
NPS On Main Dashboard
Net promoter score is now easier to access, giving teams immediate visibility into patient loyalty without extra navigation.
PDF and Excel Exports for Every Measure Report
Clients can quickly export reports in the formats they need for leadership reviews, presentations, and internal reporting.
AI Summaries in Patient Feedback and Ratings Digest Emails
New AI-powered summaries help teams quickly identify trends and priorities directly from their inbox, which helps reduce time spent sorting through raw patient feedback.
Awards and Recognition
G2
This year, rater8 achieved major milestones that reflect our growing impact in the healthcare industry. We surpassed 110 reviews on G2, a key marker of client trust and satisfaction, and earned 38 awards, including Best Estimated ROI, Best Results, Users Most Likely to Recommend, and more.
Gartner
This year also brought rater8 a wave of recognition from Gartner, as we reached over 175 reviews on Capterra, solidifying our reputation as a reliable and valuable partner. Honors such as “Best Ease of Use” from Capterra, “Best Customer Support” from Software Advice, and “Best Functionality and Features” from GetApp showcase our commitment to delivering intuitive, impactful solutions.
Net Promoter Score
While industry recognition is always appreciated, nothing matters more than hearing directly from our clients and partners. In 2025, we sent a net promoter score (NPS) survey to every contact in our database to see how likely our clients are to recommend rater8 to their colleagues. The results are in, and we’re thrilled to share that rater8’s NPS is an outstanding 95!
Curious how rater8 measures up against top SaaS brands? Let’s take a look:
- rater8 — 95
- Zoom — 72
- Square — 70
- Netflix — 67
- Paypal — 65
- Google — 58
- Slack — 55
- Dropbox —54
- YouTube — 49
- Uber — 37
Great Place to Work™
For the fourth year in a row, rater8 has earned the prestigious Great Place to Work™ certification! This recognition is especially meaningful because it comes straight from the people who make rater8 what it is — our incredible team. In 2025, 90% of our employees said rater8 is a great place to work. It shows that no matter where we log in from, we’ve created something special: a workplace where people feel supported, valued, and connected.
Practice Excellence Awards
Earlier this year, we announced the winners of the 2024 rater8 Practice Excellence Awards, celebrating our clients’ incredible achievements. These awards recognized healthcare organizations and providers who have gone above and beyond to deliver exceptional patient care, improve satisfaction, and elevate operational excellence.
Partnerships and Associations
American Alliance of Orthopaedic Executives Peer Review
After earning this distinction in 2022, we’re proud to continue meeting the rigorous standards set by industry experts. For AAOE’s members seeking musculoskeletal solutions, our Peer Reviewed status stands as a trusted symbol of excellence in the field.
athenahealth Accelerate Partner
We have maintained our status in athenahealth’s prestigious Accelerate Partner Program. With a 4.9-star rating on the athenahealth Marketplace, rater8 continues to demonstrate its dedication to delivering exceptional customer service and impactful results.
CODE Technology Partnership
In 2025, we partnered with CODE Technology to help practices connect patient feedback with clinically validated patient-reported outcomes (PROs). Together, we support both growth and compliance, which gives healthcare organizations a clearer picture of patient experience while helping them prepare for evolving CMS reporting requirements. The partnership makes it easier for practices to amplify patient voices, track outcomes, and meet value-based care expectations without adding burden to clinical or IT teams.
Elation
In 2025, we were excited to continue our partnership with Elation, expanding our reach with powerful integrations through the Partner Hub. This partnership has opened new doors for practices, offering enhanced efficiency and smoother workflows.
The Rural Collaborative
We’re excited to announce that rater8 is now the recommended reputation management partner for The Rural Collaborative, a network of 29 rural health systems across Washington State working to design the future of rural healthcare. This partnership reflects our shared commitment to helping rural healthcare practices thrive through strategic reputation management.
New Hampshire Hospital Association
For the second year in a row, rater8 is proud to be an Endorsed Business Partner of the New Hampshire Hospital Association (NHHA). This endorsement highlights our commitment to providing healthcare organizations with innovative, effective solutions for managing patient experience across healthcare facilities in New Hampshire.
Research & Marketing Strategies, Inc.
We continued our partnership with Research & Marketing Strategies, Inc. (RMS), building on the work we began in 2024 to help make OAS CAHPS compliance as seamless as possible for our clients.
rater8 Culture and Content
5th Annual IRL
Last fall, rater8ers from across the country met up at the Lakeway Resort in Austin, Texas, for our biggest IRL event yet. Over two days, the hive connected in person through collaboration, reflection, and a little Texas-style fun in the sun.
Survey Says… Patients Are Searching Differently
In 2025, we released two patient research reports surveying more than 1,000 U.S. patients each. Together, they revealed how patients are navigating search, reviews, and AI when choosing care, and offered clear guidance on how healthcare organizations should evolve their visibility strategies to keep up.
Top Webinars of 2025
2025 was a big year for rater8 webinars, with practical conversations on patient search, visibility, and growth. Key sessions included:
Turn Patient Voices into Volume: How Outcomes + Reviews Drive Real Growth
rater8 Founder & CEO, Evan Steele, and CODE Technology Founder & CEO, Breanna Cunningham, discuss how patient-reported outcomes and reviews work together to support growth and compliance. Watch now.
Visibility Vortex: Is Your Practice Prepared for the AI Search Revolution?
Visibility Vortex: Is Your Practice Prepared for the AI Search Revolution?Healthcare leaders from Austin Orthopedic Institute, Capital Cardiology Associates, and Center for Spine & Orthopedics share how they’re adapting to a rapidly changing patient search landscape. Watch now.
The Modern Patient Journey: What They See Before They See You
In this session, rater8’s Solution Marketing Manager Tara Tate walks through the modern patient search experience from Google’s AI Overviews to conversational AI and social media. Watch now.
Looking Forward to 2026!
2025 gave us clarity about where we’re headed. With patients searching for care in new ways and healthcare organizations feeling the pressure to keep up, our focus in 2026 is to make that easier by refining raVE, listening closely to our clients, and helping practices show up where patients are actually looking.
We’re also excited to attend more healthcare conferences across the country to foster real conversations and build stronger, more meaningful partnerships.
Inside the hive, we’ll keep investing in what makes rater8 a great place to work. That means protecting our culture as we grow, supporting one another, and creating an environment where people feel connected, trusted, and proud of the work they do each and every day.
We’re proud of what we built together in 2025 and grateful to the clients, partners, and teammates who made it possible. As we head into 2026, we’re energized, focused, and excited for what’s ahead!
